Cash Matters is a global platform, supported by the International Currency Association (ICA), dedicated to promoting the role and relevance of cash as an essential part of the payment landscape, both now and in the future.
Cash Matters highlights the importance of cash as a foundation of democracy, personal freedom, and independence. It works in close cooperation with other organizations in the cash sector to maximize its global reach and impact.
The Cash Matters website serves as a comprehensive resource, offering a library of articles, studies on key cash-related issues, videos aimed at the general public, and a strong presence across major social media channels. These resources are designed for industry professionals, decision-makers, and the wider public, making information about the significance of cash easily accessible.
Our work spans research, advocacy,
and community engagement
We conduct comprehensive research on cash usage patterns, economic impacts, and consumer preferences worldwide to inform policy and business decisions.
We advocate for policies that protect payment choice and ensure that cash remains a fundamental component of modern economies.
We educate businesses, policymakers, and consumers about the importance of cash and its role in creating inclusive financial systems.
Cash is more than just a payment methodโit's a fundamental right and a critical component of a resilient economy.
Accessible to everyone, regardless of age, income, or technological literacy. Cash bridges the digital divide.
Universal Access No Barriers
Protects personal data and enables anonymous transactions without digital surveillance.
Data Protection Anonymous
Maintain control over your money without third-party restrictions or censorship.
Sovereignty No Censorship